Given that Blue Apron hasn’t exactly hit it out of the IPO park, you be forgiven for thinking that the meal kit market has gotten a little overripe. However, it appears that companies in the space aren’t out of fresh ideas just yet with news that Marley Spoon, a startup that originally hails from Berlin but has since made its focus the U.S., is launching what it claims to be the "first affordable meal kit” offering.

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